Interorganisational - Supply Chain Management

Buzzwords, here we go again. Is there anybody out there who can explain to me what “generation 3 supply chain principles” would be? What about generation 2 principles? And what was generation 1?

Just some other trivial issues, Wal-Mart has apparently predicted that “strawberry Pop Tarts and beer would be the top-selling items in Florida’s 2004 hurricane disaster zone”. Interesting. Those who are interested in more such research, check out Hartston’s “The Drunken Goldfish: A Celebration of Irrelevant Research“. Or publish “generation 3 SCM research” in journals such as the
- (Int’l) Journal of Irrelevant Trivia and Research
- Journal of Irrelevant Results
- Journal of Irrelevant Information etc.
More such journals - or suggestions for their creation - can be found in the “reference list” of this lovely paper on - errh - water. The relevance of such research itself is then again even debated in New Scientist. There might be hope for some of our irrelevant - sorry, G3 SCM - papers after all.

Gyöngyi